If you're looking to get into the restaurant business by buying a franchise, research shows that serving up authentic ethnic food will continue to be one of the hottest trends for restaurateurs through the coming year. According to a survey by the National Restaurant Association of 1,300 American Culinary Federation chefs, authentic ethnic food will once again be one of the top dining trends nationwide.
2017 is About Keeping Ethnic Food Authentic
The report indicates that the ethnic food trend is persistent - for new food industry entrepreneurs and established dining spots alike - and is pushed by millennials' inclination to explore a broad set of tastes from around the globe. The list goes on to tout the continuing trend of chefs using more ethnic spices in their menus, due to an increasingly wide degree of access to a variety of international foods.
Americans are quickly gaining a new palate for exotic food spices of the Middle East and Northern African nations, culminating in an increase of restaurants across the country using the flavors previously only found in home-cooked North African, Middle Eastern and Southeast Asian meals.
Growing Emphasis Being Placed On Health
With this new emphasis on these formerly lesser-known spices and truly authentic ethnic food in the restaurant business, the cause is partially a nutritional one. Today, people are more aware of the food they put into their bodies, so they seek out establishments with clean, homemade recipes and a nutritional meal that fits their budget.
In fact, another area of the National Restaurant Association's report on industry trends moving into 2017 points out that restaurant visitors are becoming more aware of the nutritional values found in ethnic foods, with health concerns factoring into meal decisions, particularly in urban areas.
Part of this is the increasing awareness of the "Mediterranean Diet", described by such health authorities as the Mayo Clinic as a diet rich in fruits and vegetables, seeds and nuts and seasoned with herbs and spices instead of salt. In turn, the diet is touted for its heart health promoting status, explaining a sudden rise in popularity of Middle Eastern restaurants nationwide.
Authentic Middle Eastern Food
Mamoun's Falafel Restaurant opened the doors of its first location in Greenwich Village in 1971, bringing authentic Middle Eastern cuisine to a country without much exposure to this type of culture. Mamoun's was an instant hit, serving up fresh shawarma and falafel, along with other ethnic food staples like baba ganouj, tabbouleh and hummus.
Mamoun's popular kebobs, vegetarian dishes and desserts, come from time-honored, 100% authentic family recipes, and perhaps most importantly, its award-winning recipes are made entirely from scratch. From their flagship first location in the heart of Greenwich Village, to their expansions in the East Village and New Haven, every Mamoun's Falafel location operates under the same standards of food industry excellence that their customers have come to expect since they opened in 1971.
Interested In Buying A Franchise?
Mamoun's explosion of popularity with ongoing ethnic food trends has led to the decision to expand the brand through franchising. They've gained a reputation as one of the northeast's most popular restaurants, and newcomers to the restaurant industry are lining up to get a piece of the action.
Mamoun's franchise program is a recipe for success: their management and development team oversees restaurant set up and employee training, offers the use of their popular brand name and proprietary recipes, and gives franchise owners a blueprint for a successful, affordable restaurant, from the design and construction to a simple and intuitive, commissary driven inventory system.
For those looking to go into the restaurant business, a Mamoun's Falafel franchise is the perfect solution. You'll be given the formula for success in the ethnic food industry from a team that has done it better than anyone for over 40 years.
For more information about buying a franchise of the acclaimed Mamoun's Falafel, fill out a request form and see how you can start operating a piece of the restaurant that's completely aligned with the ethnic food trends of 2017 and beyond!